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Celine teased the line in a short fashion film that also introduces the fashion range called ’La Collection de L’Art de Triomphe”. It said the fashion range was inspired by founder Céline Vipiana’s creation of the brand’s monogram in 1971, when she referenced a chain link she noticed circling Paris’s Arc de Triomphe.
Accompanying the clip on the brand’s social media were some tantalising details about the new range.
“’La Collection de L’Art de Triomphe’ film marks the birth of Celine Beauté,” it shared, detailing that models in the video wear “La Peau Nue” Rose Naturel lipstick.
The colour is one of 15 shades in an upcoming “Le Rouge Celine” lipstick collection. While it revealed that full collection won’t be available until next year, Celine Beauté will launch on one shade, it called “Rouge Triomphe.”
An image shows a bold red lipstick engraved with the house’s monogram, encased in gold packaging.
“The creation of Celine Beauté comes to enrich the cultural roots, promoting a French idea of femininity and allure, distilled over the last five years by Hedi Slimane in his new institutional codes for the Maison Celine,” the house said in the statement.
It said the lipsticks will have a unique satin-finish texture with a ‘sensorial signature that connects with Hedi Slimane’s obsession with haute couture fabrics’.
“The enveloping sensation of a light creamy formula that sheathes and structures comfortably the lips with colour,” the statement shared, saying the lipstick’s finish will be hydrating and long wearing and come delicately scented with notes of rose and rice powder.
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