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  • Fashion

What Do You Know About Gold And How To Style It? (Photos)

Shopping for jewels often starts with what you're in the market for and what your budget is. Smaller, everyday styles can be bought on impulse, but if you're really considering the materials and craftsmanship along with the overall aesthetic, this is a great place to start. Classic fine jewellery brands like Cartier, Bulgari and Chopard will always be around, but they’re not your only options — in fact, a few of the best affordable jewellery brands have also made it into this edit.
Margaux Anbouba Published: December 5, 2025 | Updated: December 5, 2025 2 minutes read
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Along with coveted handbags, coats, scarves, and more, getting clued up on the best jewellery brands will do more than complete an outfit. Jewellery can tell stories, acts as a talisman and makes statements. The best jewellery brands get that, and the list of designers and labels we’ve curated below reflect and appreciate this layered mindset.

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  • Demi-fine jewellery: Think of this category as the jewellery equivalent of your wardrobe essentials: versatile, endlessly wearable, and well made. The pieces tend to be crafted from either 14-karat gold or 18-karat-gold-plated vermeil and are available at more attainable price points.
  • Fine jewellery: Getting engaged and looking for a ring? Celebrating a milestone? Just want to put your bonus to good use? Spend some time looking at the pieces of jewellery here — there’s everything from statement charm necklaces to stunning gold rings with intricate diamond settings.
  • Fashion jewellery: Also known as costume jewellery. This category can get a bad rep for being of poor quality, but the brands here are raising the bar with unique designs and offbeat material choices. The result? Colourful pieces that are a whole mood.
  • Lab-grown diamonds: A lot of the brands on this list already have sustainability practices baked into their process — either by producing locally, ethically sourcing stones, or using recycled or reclaimed materials. A few are taking it a step further and focusing solely on lab-grown diamonds. Get to know them below.

About The Author

Margaux Anbouba

Margaux Anbouba

Margaux is a staff writer for Vogue, she was on staff at ELLE, goop, and D Magazine. Based in New York City.

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