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  • Fashion

Kaia Gerber Is The New Face Of DKNY!

In a bold move that reflects the spirit of youth, DKNY selects Kaia as the new face of the brand, creating a fresh start for the iconic American label. Kaia brings a fresh energy to the campaign, heralding a new era for DKNY.
Alessandra Signorelli Published: May 19, 2025 | Updated: May 19, 2025 1 minute read
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GEORGE V MAGAZINE

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DKNY’s Spring 2024 collection represents a fresh revival of American style, exuding the spirit of New York and highlighting the new generation through the eyes of Kaia Gerber.

The renewed collection focuses on the brand’s icons, such as denim, blazers, trench coats and leather jackets, but upgrades them with a Gen Z twist.

These classic pieces are redefined with new details and modern elements, offering a fresh breath of American street style.

Kaia Gerber is the new face of DKNY!

The redesigned collection exudes the essence of DKNY, maintaining its core values ​​and authenticity. The brand’s new logo gives a fresh refresh and marks the global resurgence of American street style. Each piece in the collection represents DKNY’s contemporary aesthetic, emphasizing simplicity and elegance.

Kaia Gerber is the ideal choice for the new face of the brand, as she embodies American style with a fresh approach. Its dynamic presence and modern aesthetic perfectly match the style of DKNY.

About The Author

Alessandra Signorelli

Alessandra Signorelli

Signorelli is an Italian journalist writing about travel, lifestyle, wellness and beauty. She works in the Editorial Board of George V Magazine. She is based in Rome.

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