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The queen of it girls has struck again and elevates the bandana to the status of the ultimate object of desire. As summer approaches, the quest for hair accessories to enhance our beauty looks is becoming increasingly prominent.
After the resurgence of barrettes and glitter in hair, bandanas are once again making a comeback this season. Just like in the summer of 2025, the summer of 2026 will be marked by the powerful return of this key trend, brought back into fashion by none other than Zendaya.
The bandana is making a big comeback this summer.
A key accessory of the 2000s, the bandana is a beauty detail that makes a comeback every year. Appreciated for its practicality and vintage aesthetic, it’s the perfect companion to always have on hand in the summer. After Grace Kelly, Carrie Bradshaw, and Bella Hadid, it’s Zendaya’s turn to embrace it this year. While visiting Rakestraw Books in Danville, California, the actress was spotted wearing a blue bandana in her hair. To style her hair, she let a strand of hair peek out to the side, a detail that adds a touch of chic to the look.
Why is the bandana still so popular?
If there’s one hair accessory that consistently makes a comeback in the beauty world, it’s the bandana. This piece of fabric, which enjoyed its heyday in the 2000s, hasn’t lost any of its popularity and remains a highly desirable item. Its success is due not only to its practicality—it can be worn in the hair, around the neck, or even on a bag handle for a stylish touch—but also to its timeless style. The bandana has the power to instantly elevate any hairstyle. Celebrities are all fans. From Hailey Bieber to Bella Hadid, they’ve all embraced this fashion staple, and singer Gracie Abrams has made it one of her signature beauty looks. It’s a safe bet that this accessory has a bright future ahead and will undoubtedly set the tone for summer trends in the seasons to come.