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New Balance and Miu Miu renew their collaboration with Coco Gauff, unveiling a new 2026 campaign and collection dedicated to contemporary tennis style. The champion, currently ranked world number two and winner of eleven singles titles, will wear the new pieces during one of the season’s major tennis tournaments.
The collection centres on an all-white on-court wardrobe, conceived as a tribute to the timeless elegance of tennis. Seen through Miu Miu’s refined and modern lens, technical sportswear becomes a language of style: stretch jersey, clean silhouettes, lightweight construction and functional details designed to support movement while preserving a delicate sense of femininity.
Performance elements are softened by couture-like finishes. Scalloped lingerie-inspired trims, navy piping, pleated skirts with discreet splits, open backs and Silk Tec outerwear define a look that is both minimal and sophisticated. Completing the wardrobe is a new déco leather version of the 530 SL tennis sneaker, detailed with asymmetrical woven laces, along with caps and headbands bearing the joint New Balance X Miu Miu logo.
Photographed by Chaumont and Zaerpour, the campaign captures Coco Gauff’s strength, movement and distinctive personality through a dynamic visual sequence. The result is a story where athletic intensity meets design precision, transforming tennis dressing into a contemporary style statement.
The New Balance X Miu Miu with Coco Gauff collection will be available from June 23, for a limited time, in selected Miu Miu stores worldwide and on miumiu.com.