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The company is challenging industry giants and says its technology will lead the artificial intelligence revolution
Intel, the giant in the electronic chip industry, unveiled technologies on Tuesday that it said would lead the artificial intelligence revolution, a step that carries a challenging tone in light of strong competition from Nvidia, AMD, and Qualcomm.
Intel has dominated the market for chips used in various products for decades, from laptops to data centers, but in recent years, its competitors, especially Nvidia, have made progress in specialized artificial intelligence processors.
During a speech at the COMPUTEX TAIPEI exhibition held in Taiwan, CEO Pat Gelsinger presented the latest Intel Xeon 6 processors for servers, and touched on additional details about the next generation Lunar Lake chips for devices. Computer powered by artificial intelligence.
Gelsinger said: “Artificial Intelligence is driving one of the most important eras of innovation that the industry has ever seen. Silicon magic is, once again, enabling massive advances in computing that will push the limits of human potential and power the global economy for the years to come.”
Latest Intel products
He pointed out that “Intel’s latest products provide the best available combination of performance, energy efficiency, and acceptable costs,” stressing that Intel’s “Gaudi” systems, used in advanced artificial intelligence, such as training models, are a third of the cost of what competing companies offer.
Gelsinger’s presentation came after speeches by Nvidia President Jensen Huang, AMD General Manager Lisa Su, and Qualcomm’s Cristiano Amon, who gave detailed presentations on their companies’ chips for computers enhanced with artificial intelligence.
This month, Microsoft unveiled Copilot Plus, a personal computer enhanced with artificial intelligence, containing artificial intelligence features directly integrated into Windows, the company’s world-leading operating system.
In addition to Microsoft, a number of the largest manufacturers of laptop computers in the world, including Dell, HP, Samsung, and Lenovo, will provide a similar service with the integration of artificial intelligence features into the devices themselves, not only through… Internet.
Qualcomm and Intel chips
Among what Gelsinger rejected was Qualcomm’s assertion that its computer chips that operate with artificial intelligence technology are better than Intel’s chips, and he said: “This is not true!”
Intel, citing Boston Consulting Group, indicated expectations that computers powered by artificial intelligence will constitute 80% of the personal computer market by 2028.
Taiwan…a smart island for artificial intelligence
Computex is Taiwan’s largest annual technology fair, with semiconductor factories supplying key components for many products, from iPhones to the servers used to run ChatGPT.
With the world’s major technology companies betting on artificial intelligence, Taiwanese manufacturers have emerged as major players in this field, and the island produces the largest quantity of the most advanced semiconductors in the world, including those used in the most powerful artificial intelligence applications and research.
The Taiwan government shows a desire to use these capabilities to accelerate the widespread use of artificial intelligence, and during a visit to the Computex exhibition on Tuesday, President Lai Ching-te, who was inaugurated last month, said: “We have a lot to accomplish with the goal of turning Taiwan into an artificial intelligence smart island.”
But Taiwan’s central position in the global semiconductor supply chain is a source of concern in capitals and corporate boardrooms around the world.