Consumers Expectations Are Met With Augmented Reality While People Are Now Battling In-Store And Online

Co-Founder and CEO George Yashin discusses advancements in AR and how they are used to leverage the technology booting global consumers with content and in-store shopping while the studying the founding interests in digital integration to improve their online presence. Fashion Brands have begun to experiment with technological enhancement like superimposure with images over AR real time reflection technology mirroring in-store and mimicking clothing on consumers in virtual reality brand experiences like Coach trying on experience in a higher context explained George.